Job-Oriented Training 100% Placement Support Expert Mentors Industry Certified Fast-Track Courses 5000+ Students Placed 200+ Hiring Partners ISO Certified Institute Job-Oriented Training 100% Placement Support Expert Mentors Industry Certified Fast-Track Courses 5000+ Students Placed 200+ Hiring Partners ISO Certified Institute
Design and execute multi-channel digital marketing campaigns
Use AI tools like ChatGPT, Jasper, and Canva AI for content generation
Perform keyword research, SEO optimization, and competitor analysis
Create and manage social media strategies across platforms
Analyze campaign performance using Google Analytics and AI-powered insights
Generate compelling ad copy and marketing content using Gen AI
Understand ethical AI usage in marketing and content authenticity
Build a professional portfolio of digital marketing projects
Applications in Industry
E-Commerce Sector
Digital Marketing Agencies
Startups and SMEs
Corporate Marketing Departments
Freelancing and Entrepreneurship
Frequently Asked Questions
A: No prior experience needed! The course starts from
basics and progressively builds to advanced topics. We've had successful students from BA, BCOM, and BSC
backgrounds.
A: A laptop with internet connection is essential. All AI tools and software used in the course have free versions or trial periods. We provide access to premium tools during the course.
A: The course is designed for 16-17 hours per month over 6 months, which is approximately 4 hours per week. Flexible learning allows you to manage alongside college.
A: Yes! We provide resume building support, interview preparation, and connect you with our network of 200+ hiring partners across India.
A: Absolutely! We teach responsible AI usage. The tools covered (ChatGPT, Jasper, Canva AI) are industry-standard and used by top companies worldwide. We also cover content authenticity and disclosure practices.
A: Yes! Many students start taking freelance projects by month 4. We provide guidance on building your portfolio, pricing services, and finding clients on platforms like Upwork and Fiverr.
A: You'll receive a course completion certificate along with Google Digital Garage and HubSpot certifications (both globally recognized and free).
A: Not at all! This is a no-code course. You'll learn to use user-friendly tools and platforms without any programming requirements.
A: Structured learning path, hands-on projects, mentor support, doubt clearing, industry connections, and certification. Plus, our focus on AI integration is cutting-edge and not widely available in free resources.
A: Yes, we offer flexible EMI options and scholarship opportunities for deserving students. Contact our admissions team for details.
Course Content — Modules & Lectures
01
Foundation Modules (Modules 1-10)
▼
1
Introduction to Digital Marketing Ecosystem
2
Understanding Consumer Behavior Online
3
Digital Marketing Strategy Framework
4
Introduction to Gen AI in Marketing
5
Setting Up Your Digital Marketing Toolkit
6
Marketing Funnel and Customer Journey Mapping
7
Branding Fundamentals in the Digital Age
8
Content Marketing Principles
9
Marketing Metrics and KPIs
10
Digital Marketing Ethics and Compliance
02
Search Engine Optimization (Modules 11-18)
▼
1
SEO Fundamentals and Google Algorithm Basics
2
Keyword Research with AI Tools
3
On-Page SEO Optimization
4
Technical SEO Essentials
5
Link Building Strategies
6
Local SEO and Google My Business
7
SEO Content Writing with AI Assistance
8
SEO Analytics and Reporting
03
Social Media Marketing (Modules 19-26)
▼
1
Social Media Platform Overview
2
Facebook and Instagram Marketing
3
LinkedIn for B2B Marketing
4
Twitter/X and Trending Content Strategies
5
AI-Powered Social Media Content Creation
6
Social Media Analytics and Insights
7
Influencer Marketing Basics
8
Social Media Advertising Fundamentals
04
Content Marketing & AI (Modules 27-34)
▼
1
Content Strategy Development
2
Blog Writing and SEO Content
3
Using ChatGPT for Content Ideation
4
AI-Powered Copywriting with Jasper
5
Video Content Marketing Basics
6
Email Marketing and Automation
7
AI Tools for Email Personalization
8
Content Calendar Planning with AI
05
Paid Advertising (Modules 35-42)
▼
1
Google Ads Fundamentals
2
Search Advertising Campaigns
3
Display and Video Advertising
4
Facebook and Instagram Ads
5
AI-Powered Ad Copy Generation
6
Remarketing and Retargeting Strategies
7
Ad Performance Optimization with AI
8
Budget Management and ROI Analysis
06
Analytics & Advanced Topics (Modules 43-50)
▼
1
Google Analytics 4 Mastery
2
AI-Powered Analytics Tools
3
Conversion Rate Optimization
4
A/B Testing and Experimentation
5
Marketing Automation Platforms
6
AI Chatbots for Marketing
7
Building Your Digital Marketing Portfolio
8
Capstone Project: Complete Campaign Creation
Course Delivery Format
Duration6 months (100 hours total)
ModeOnline Live Classes + Recorded Lectures
ScheduleWeekend & Weekday Evening Batches
Batch SizeMaximum 30 students
Prerequisites
Laptop/Desktop with stable internet connection
Basic English proficiency
Willingness to dedicate 4–5 hours weekly
No prior technical knowledge required
Investment & Scholarships
Course Fee₹20,000₹15,000
EMI OptionsAvailable
ScholarshipsMerit-based & Need-based
Early Bird15% Discount
Certification
Course Completion Certificate
Industry-recognized certifications
LinkedIn badge
Project completion certificates
Placement Support
Resume building & LinkedIn optimization
Mock interviews & soft skills training
Access to job portal with 200+ partners
Networking sessions with industry professionals
Lifetime placement assistance
Learning Support
24/7 access to recorded lectures
Doubt clearing sessions twice weekly
Dedicated mentor support
Peer learning community
Monthly industry expert guest lectures
Start Your Learning Journey
Enroll in Ardent Certified Digital Marketing with AI